ARCH
Client
Available on request
Sector
Pharmaceutical · Medical conference
Location
On request
Scope
Real-time intelligent host

Intelligent hosts, branded or in character, that greet, orient, and respond to visitors in real time.

Take the walkthrough — play with sound.

Most exhibits talk at you. This one talks with you. A visitor walks up, asks a question out loud, in their own words, and a lifelike host answers, in real time, then and there. No two conversations alike. The room stops being a wall of information and becomes a presence you can actually ask.

What we built

A host, not a kiosk.

We built an intelligent host into the space: a character that greets visitors as they approach, holds a real conversation, and knows when to hand off to the fine print. The host can be a branded persona, a subject-matter guide, or a character built for the story. It listens, understands, and answers naturally, adapting to whoever steps up: a physician asking about mechanism of action and a first-time attendee asking a general question get different, accurate answers from the same host.

How we do it

On message, on brand, never open-ended.

A public-facing AI can’t be a black box that says anything. So the host answers from a curated knowledge base we build with the client, accurate, on-brand, and bounded to what the institution actually wants said. It stays in character, declines gracefully when a question is out of scope, and never wanders off into open-ended chatter. In regulated settings, it knows the line: when a question calls for it, the host directs the visitor to required disclosures on a screen beside it, so compliance is met without breaking the conversation’s tone. The knowledge updates remotely, so the exhibit keeps pace with new content and new events long after handover, growing more useful over time instead of freezing on opening day. And because it’s built as a host rather than a terminal, it’s specified into the room’s own architecture: sightlines, audio, and lighting tuned so the character reads as part of the space, not a monitor bolted to a stand.

The best exhibit in the room isn’t the one that explains itself. It’s the one you can ask.

Exhibitry — on designing for the built environment

A screen full of text asks to be read. A host in the room asks to be talked to, and remembers what it’s there to say.

Real time
Visitors ask out loud and get a natural answer back — no menus, no waiting
Curated
Answers drawn from a bounded knowledge base — accurate and on-brand
Any language
The host meets visitors in their own language, then and there
Technology
Smart AI Exhibits: real-time conversational host
Character
Branded, in character, or built for the story, and staying in character
Knowledge
Curated, bounded knowledge base, on message, never open-ended
Interaction
Natural voice, in the visitor’s own language, adapts to each person
Integration
Specified into the room: sightlines, audio, and lighting, not a kiosk on a stand
Content
Updated remotely, grows more accurate and useful after handover
FAQ

Frequently asked.

Will it make things up?
No. The host answers from a curated knowledge base we build with you, so responses stay accurate and on-brand. When a question falls outside its scope, it says so gracefully and stays in character. It doesn’t improvise facts.
Can it be a specific person or character?
Yes. The host can be a branded persona, a subject-matter guide, or a character built for the story, voiced, styled, and scripted to fit the space.
Can the content change after it opens?
Yes. The knowledge base updates remotely, so the host keeps pace with new content and new events without anyone touching the hardware.
Is this real AI, or a recorded video with a script?
Real AI. The avatar draws on a cloud-based language model and a curated knowledge base, so it answers questions it was never scripted for, in real time, instead of choosing from a fixed menu of pre-written responses.
What happens when a visitor asks something that needs a regulated answer?
The avatar directs them to the required disclosure information on the screen beside it, so the conversation stays natural without skipping what a regulated industry is required to disclose.

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